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The CMO Asia Podcast
Wayne Cheong
47 episodes
1 week ago
The CMO Asia Podcast is hosted by Wayne Cheong and produced by Ringfinger Co. The debut show is filmed/ recorded in RISE Conference x Web Summit 2019 in Hong Kong. The show interviews top Chief Marketing Officers, data-driven marketing personalities, creatives, advertisers, digital marketers, analysts and data scientists to understand how they got to the biggest seat in marketing and where they see their organization and the future of data-driven marketing going next. The show is distributed and promoted to over 30,000 community members and followers on social media.
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Business
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All content for The CMO Asia Podcast is the property of Wayne Cheong and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The CMO Asia Podcast is hosted by Wayne Cheong and produced by Ringfinger Co. The debut show is filmed/ recorded in RISE Conference x Web Summit 2019 in Hong Kong. The show interviews top Chief Marketing Officers, data-driven marketing personalities, creatives, advertisers, digital marketers, analysts and data scientists to understand how they got to the biggest seat in marketing and where they see their organization and the future of data-driven marketing going next. The show is distributed and promoted to over 30,000 community members and followers on social media.
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Business
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Jason Robinson | Director of Marketing at UPS
The CMO Asia Podcast
32 minutes 35 seconds
5 years ago
Jason Robinson | Director of Marketing at UPS
The CMO Asia Podcast are excited to be a part of #Fashinnovation #nyfw #newyorkfashionweek event in #nyc last week, a platform that’s showcasing the coolest innovations in retail, fashion technology, eCommerce, supply chain, logistics, marketing and more. Say hello to North Atlantic Director of Marketing Jason Robinson at UPS, that wants to help shippers and brands make their supply chain more sustainable - from carbon offsets, environmentally sustainable packaging, to going green with innovative, fully #electrictrucks #ups #deliveries On this electric! episode - our most green 🌿 , supply chain and logistics-focused📦 episode yet, hear Jason talk about: - What it means to be sustainable and how UPS deliveries are going green with innovative electric trucks - How he would summarise the agenda he covered at Fashinnovation panel held in NYC last week ie. “Fashion is Logistics via Sustainable Practices” - How UPS technology, partners and solutions can help with returns, wastage and sustainability - Why it is important for every eCommerce or retailer to include a sustainability component in their business; the creative ways UPS adopt to drive results for their business partners and the risks in marketing this message - How he started at UPS delivering boxes part time, rose through the ranks over the years, never left and is now leading the marketing team at North Atlantic division - How the function of leadership is to produce more leaders not more followers
The CMO Asia Podcast
The CMO Asia Podcast is hosted by Wayne Cheong and produced by Ringfinger Co. The debut show is filmed/ recorded in RISE Conference x Web Summit 2019 in Hong Kong. The show interviews top Chief Marketing Officers, data-driven marketing personalities, creatives, advertisers, digital marketers, analysts and data scientists to understand how they got to the biggest seat in marketing and where they see their organization and the future of data-driven marketing going next. The show is distributed and promoted to over 30,000 community members and followers on social media.