
In this episode of the Collaborative Canvas Podcast, we sit down with Sanskriti, the visionary founder of STAAD — India’s first equestrian-inspired luxury brand created by a woman entrepreneur. This conversation goes far beyond fashion. It is about heritage, culture, horses, storytelling, craftsmanship, colour psychology, sensory design, and identity. From growing up around classical music and Kathak to discovering equestrian life in Texas, to her deep love for Indian history, Sanskriti shares how every thread of her life stitched together into STAAD — a brand rooted in India’s forgotten equestrian legacy.