In this insightful episode of CommTALK, host Dan Portik reconnects with longtime friend and industry veteran Bill Lambert, founder of The Lambert Company. The two reminisce about their early days in the print world—back when catalogs were shot on film and updates meant swapping out three-ring binders by hand. From photographing window samples in Lakewood to managing evolving product lines, Dan and Bill reflect on the craftsmanship and challenges of those early marketing years.
Bill shares his remarkable 48-year journey in the architectural building products industry, from his early career with Hope’s Windows in Jamestown, NY, to representing major manufacturers across the U.S., and ultimately reinventing himself as a consultant and business advisor. He opens up about life changes that led him to New York City, the challenges of breaking into that tough market, and how his experiences shaped his approach to consulting and business leadership today.
The conversation dives deep into the evolution of business ethics, the shifting role of communication, and why morality and spirituality are essential elements of long-term success. Bill introduces his emerging philosophy and upcoming brand concept, “Life Lambie,” centered on humility, integrity, and faith-based guidance for entrepreneurs and business leaders. Together, Dan and Bill explore how authenticity and values—not just sales—create lasting impact in today’s world.
Key Topics Covered:
The early days of print marketing and product catalogs
Transitioning from sales rep to business consultant
Lessons from the New York City market
The role of spirituality and humility in business success
The concept of “Life Lambie” and redefining moral leadership
Guest Info:
Bill Lambert
Founder, The Lambert Company
📞 (216) 469-306x
📧 bill@thelambertco.com
🌐 www.the-lambertco.com
Host:
Dan Portik, President of BVS Film Productions
🎥 Learn more at bvsfilmproductions.com
📞 440-651-9911
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