In this episode of The Confident Negotiator Podcast, host Rob Cox sits down with RED BEAR Senior Instructor Eric Imrie to delve into the crucial skill of mastering tension in negotiations. With over 20 years of experience in consulting and executive leadership roles in sourcing and supply chain management, Eric shares his journey from law school to becoming a top-tier negotiator. Discover Eric's expert techniques for creating and managing tension, including the strategic use of silence and making effective demands. Learn how his favorite Bruce Lee quote applies to mastering the basics of negotiation and why these fundamentals are essential. Eric also provides practical methods for aligning and engaging teams during tough negotiations and ensuring resilience and creative outcomes. About RED BEAR Negotiation RED BEAR transforms people, teams, and organizations into world-class negotiators. Trusted, forward-thinking companies around the world, across every industry, from the Fortune 500 to high-growth start-ups rely on RED BEAR’s proprietary negotiation training to accelerate revenue/margin growth, reduce costs, drive greater internal alignment, improve cross-cultural expertise, and support achievement of other critical corporate goals. RED BEAR’s training courses and expertise lie in sales negotiation, procurement negotiation, and cross-cultural negotiation. For more information, visit https://www.redbearnegotiation.com. Follow RED BEAR on social: 👔 LinkedIn: https://www.linkedin.com/company/red-bear-negotiation-co 🐥 Twitter: https://twitter.com/RBNegotiationCo 👍 Facebook: https://www.facebook.com/redbearnegotiationco 📱 Instagram: https://www.instagram.com/redbearnegotiation/