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The Copy & Coffee Podcast
Luke Kelly
49 episodes
8 hours ago
If your business uses Copywriting, Emails, Landing Pages, Sales Letters or Social Media - You need quality Copywriting. In the Copy & Coffee Podcast, we sit down and enjoy a coffee share a short story and provide you a quick actionable tip to help you improve your marketing.
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Marketing
Business
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All content for The Copy & Coffee Podcast is the property of Luke Kelly and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If your business uses Copywriting, Emails, Landing Pages, Sales Letters or Social Media - You need quality Copywriting. In the Copy & Coffee Podcast, we sit down and enjoy a coffee share a short story and provide you a quick actionable tip to help you improve your marketing.
Show more...
Marketing
Business
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How I Dodged A Huge Bullet
The Copy & Coffee Podcast
7 minutes 49 seconds
5 years ago
How I Dodged A Huge Bullet

This weekend a good friend of mine invited me on a road trip down to his son's place (also a good friend) to pick up a spa bath that he had to get rid of. (he just sold his place)

It was a 5 hour round trip and some serious back breaking work to get the spa onto a truck.

Although I would have been happy to go on the trip, after I gave it some thought I realised I’d be giving away an entire day of my time.

That’s an entire day I’d normally spend with my family, doing this around the house of having a few cold froffys.

I decided not to go on the trip and instead help him once he got back home and needed a hand moving the spa into place.

And boy was I glad I didnt go.. I massively dodged a bullet.

Here’s what happened:

After they drove two and half hours from Bendigo to Geelong, they spent an hour moving the spa from the back yard out to the truck.

It took 4 blokes, two trolleys and some fence post removal.

(it’s a 6 seater spa.. The big sucker)

Once they finally got the spa to the truck, they ran into a massive problem.

The hydraulic lifter was buggarred.

It wouldn’t move… and they had no way to get the spa into the truck.

My friend rang the truck company - and after troubleshooting for an hour, they said they’ll try and find a replacement truck.

No good. No trucks available.

They called back and said they’ll have to send a mechanic out to fix the issue with the hydraulics.

He had to drive from Melbourne to Geelong.. Another hour and half.

Total wasted time: 2 and half hours.

After they finally got the hydraulics fixed (Which took the mechanic less than 2 minutes) he drove back to Bendigo.

Instead of a 5 hour round trip it was an eight hour trip.

Bullet DODGED.

You know what? People make this mistake all the time in their business.

Let me explain how...

The Copy & Coffee Podcast
If your business uses Copywriting, Emails, Landing Pages, Sales Letters or Social Media - You need quality Copywriting. In the Copy & Coffee Podcast, we sit down and enjoy a coffee share a short story and provide you a quick actionable tip to help you improve your marketing.