E32 with Michele Hennessy: Creating Kids Content

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The Craft Podcast

Jonathan Pan

32 episodes

1 week ago

Craft opens up opportunities. Listen to the stories and learn from the experiences from those who have mastered their craft.

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Craft opens up opportunities. Listen to the stories and learn from the experiences from those who have mastered their craft.

Careers

Business

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E32 with Michele Hennessy: Creating Kids Content

The Craft Podcast

38 minutes 49 seconds

3 years ago

E32 with Michele Hennessy: Creating Kids Content

In this episode, we learn about how kids content is created with Michele Hennessy, Senior Creative Executive at Apple TV+ Kids.

1:25 What creative executives do
3:20 Overview of the creative development process and commonly used terms and functions
6:25 How to get started as a creative executive
10:00 Gaining empathy and experience through various roles in the creative development process
13:00 Breaking down the typical age groups and their characteristics
16:24 What are the business and social impact of investing in kids entertainment
21:15 Balancing entertainment and education in content creation
23:34 Appreciating the craft of different genres
26:11 Explaining the different components of content budgets
30:40 How to get started in the kids entertainment industry

#entertainment #education #streaming #tvshow #kids