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[LIVE] The Relationship Between the CrossFit Games and CrossFit (EP. 046)
The CrossFit Podcast
1 month ago
[LIVE] The Relationship Between the CrossFit Games and CrossFit (EP. 046)
Are the CrossFit Games CrossFit?
How does the test for the Fittest on Earth fit into the grand scheme of CrossFit as a brand? Where are the pain points and synergies between the tip of the spear and the rest of the community? The sport expression of CrossFit is a vital one, but how is it best incorporated into the brand so it serves the entire CrossFit ecosystem?
James Hobart, Dave Castro, and special guest Seth Page discuss this relationship and where they see the Games contributing to or detracting from the CrossFit brand.
Let us know what you think --> podcasts@crossfit.com
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