Have an idea or tip? Send us a text! The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart. Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond. We get specific about what matters...
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Have an idea or tip? Send us a text! The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart. Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond. We get specific about what matters...
Building Emotional Brand Connections, with Jean-Pierre Lacroix
The Dead Pixels Society podcast
38 minutes
2 months ago
Building Emotional Brand Connections, with Jean-Pierre Lacroix
Have an idea or tip? Send us a text! Step into the psychology of branding with Jean-Pierre Lacroix, a veteran branding expert and leader of Shikatoni Lacroix Design, whose career spans creating iconic retail concepts like the Kodak Image Center. This eye-opening conversation challenges fundamental assumptions about what makes customers loyal to brands and why even industry giants sometimes catastrophically misunderstand their own value. Lacroix reveals true branding begins far deeper than lo...
The Dead Pixels Society podcast
Have an idea or tip? Send us a text! The Dead Pixels Society sits down with SPAC’s leadership, Coree Cooper and Calvin Harrell Jr., to unpack how a volunteer-driven nonprofit became the world’s largest gathering for school, sports, and volume studios—and why its focus on workflows, profitability, and community sets it apart. Harrell describes how SPAC evolved from film-era hotel meetups into a global hub with attendees from Europe, South Africa, and beyond. We get specific about what matters...
