
Julia Petretta — Systems, Stories & Staying Human in Design
What happens when design grows up? Julia Petretta joins Danny to explore how systems thinking, organisational politics, and the changing design industry are reshaping what it means to do meaningful work.
They talk about finding your voice, designing relationships (not just interfaces), and the myth that design always “makes the world better.” From the disintegration of UX to the rise of product thinking, it’s an honest look at where our craft stands — and how to stay grounded through art, nature, and reflection.
🔗 Links & references
👉 Julia Petretta on LinkedIn
👉 Dave Stewart — The Work Is Never Just the Work
👉 Basecamp — Shape Up
👉 Thinking Paradigms in UX (systems thinking in design)
🎧 Listen to more episodes → deeplyhumandesign.com
Small correction
I had said that Julia spoke at 'UX Brighton' but it was in fact 'TalkUX in Brighton'