In this episode of the Dental Marketing Secrets podcast, Dr. Sten Ericson joins the show to discuss the importance of involving the entire dental team in marketing efforts. He emphasizes the need for a shared vision and realistic expectations of success, while also addressing the challenges of staff turnover and the necessity of building a strong practice culture. The conversation highlights the significance of autonomy, accountability, and the role of incentives in motivating team members. D...
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In this episode of the Dental Marketing Secrets podcast, Dr. Sten Ericson joins the show to discuss the importance of involving the entire dental team in marketing efforts. He emphasizes the need for a shared vision and realistic expectations of success, while also addressing the challenges of staff turnover and the necessity of building a strong practice culture. The conversation highlights the significance of autonomy, accountability, and the role of incentives in motivating team members. D...
In this episode of the Dental Marketing Secrets Podcast, host Mark Thackeray dives into the powerful 80/20 principle and how it can revolutionize your dental practice’s marketing strategy. Here's a few highlights from this episode: Discover how the 80/20 principle applies to dental marketing and helps you focus on the efforts that drive the most results.Learn how to identify the top 20% of your marketing strategies that bring in 80% of your new patients.Tips for analyzing your most prof...
The Dental Marketing Secrets Podcast
In this episode of the Dental Marketing Secrets podcast, Dr. Sten Ericson joins the show to discuss the importance of involving the entire dental team in marketing efforts. He emphasizes the need for a shared vision and realistic expectations of success, while also addressing the challenges of staff turnover and the necessity of building a strong practice culture. The conversation highlights the significance of autonomy, accountability, and the role of incentives in motivating team members. D...