Best 10-minute, daily tech podcast on emerging technologies, hundreds of Silicon Valley CEOs, Influencers and Celebrities. Hosted by technology executive and creator of Coruzant Technologies.
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Best 10-minute, daily tech podcast on emerging technologies, hundreds of Silicon Valley CEOs, Influencers and Celebrities. Hosted by technology executive and creator of Coruzant Technologies.
From Amazon to TikTok: Sebastian Nelson’s Pivot to Cruva | Ep 1131
The Digital Executive
10 minutes 57 seconds
1 week ago
From Amazon to TikTok: Sebastian Nelson’s Pivot to Cruva | Ep 1131
In this episode of The Digital Executive, host Brian Thomas sits down with Sebastian Nelson, founder and CEO of Cruva, the SaaS platform powering over 400 brands and 10 million monthly TikTok Shop sales.
Sebastian shares how frustration with manual creator management inspired him to build Cruva — now an official TikTok Shop partner — to automate affiliate outreach, vetting, and performance tracking. He discusses how AI is revolutionizing brand-creator matching, why affiliates are overtaking influencers, and what the next decade holds for social commerce.
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The Digital Executive
Best 10-minute, daily tech podcast on emerging technologies, hundreds of Silicon Valley CEOs, Influencers and Celebrities. Hosted by technology executive and creator of Coruzant Technologies.
