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The Digital Insurance Agent
Carl Willis - Agent Branding & Marketing
93 episodes
1 week ago
Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...
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Marketing
Business
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Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...
Show more...
Marketing
Business
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AI Strategy for Insurance Agents: Build Your Second Brain with Marnie Wills
The Digital Insurance Agent
43 minutes
3 months ago
AI Strategy for Insurance Agents: Build Your Second Brain with Marnie Wills
In this episode of the Digital Insurance Agent Podcast, host Carl Willis sits down with AI strategist and trainer Marnie Wills for a masterclass in integrating AI into your insurance agency operations. From creating your own second brain with AI assistants to reframing AI as amplified intelligence—not artificial—this conversation is packed with actionable insights for business owners ready to leverage AI for real growth. Marnie shares her journey from rugby coach and PE teacher to AI consult...
The Digital Insurance Agent
Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...