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The Digital Insurance Agent
Carl Willis - Agent Branding & Marketing
93 episodes
1 week ago
Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...
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Marketing
Business
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Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...
Show more...
Marketing
Business
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/fa/7e/63/fa7e63ff-71d5-2d60-990d-60ea42c6756a/mza_2688670175049941474.jpg/600x600bb.jpg
Insurance Agent Marketing: Social Proof Selling & Case Studies That Close Deals
The Digital Insurance Agent
26 minutes
1 month ago
Insurance Agent Marketing: Social Proof Selling & Case Studies That Close Deals
📈 Struggling to convert prospects? Your existing clients are your secret weapon. In this free training, Carl Willis (CEO of Agent Branding & Marketing) reveals the exact 5-step framework insurance agents use to turn satisfied clients into case studies that sell 24/7—without spending a dime on ads. ⏰ TIMESTAMPS & KEY TAKEAWAYS: 0:00 - Introduction: Why Social Proof Selling Works 3:38 - The Psychology Behind Buying Decisions (93% of consumers trust reviews) 5:27 - What Is Social Proof?...
The Digital Insurance Agent
Don't Let Your Insurance Agency Become Invisible in 2026 The rules of insurance lead generation have changed dramatically. Since mid-2024, organic search click-through rates are down 61% and paid search CTRs have dropped 68% due to Google's AI overviews. If you're still relying on word-of-mouth referrals alone, you're about to face a rude awakening. In this comprehensive episode, Carl Willis, CEO of Agent Branding & Marketing, reveals the exact blueprint independent P&C insurance ag...