In this Episode, Miithyl interviews “Per Sjofors” who enjoys chatting about Pricing Strategies that Boost Profits and Why It Matters for Any Company. 🎁 Download Freebies to Scale Up Your Content Game: https://www.miithyldave.com/products About Per Sjofors: Pricing has always been an interest area for Per. As a serial entrepreneur, running companies in Europe and the US, he did pricing experiences. Some of these worked spectacularly well, some did not work at all. As a result, Per founded his company out of his frustration that what business schools teach about pricing is too abstract and too academic for a business executive to act on. Likewise with books about pricing. Consequently, he set out to make pricing practical and actionable, and this stems from a deep understanding of how customers make their purchase decisions. Since then, he has been at the forefront as thought leader in everything pricing and he is a sought-after speaker for a variety of conferences and business circuits.Per an author and a member and thought-leader at Forbes Business Council and the C-Suite Hero Club. He appears regularly on podcasts and business radio shows and gets quoted regularly in the financial press, including Forbes, Fortune Magazine, Inc., Industry Week, Business Insider and the Financial Times. Connect with Per Sjofors: Linkedin: https://www.linkedin.com/in/persjofors/
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