If you're a remodeling company owner trying to decide between Google Ads and Facebook Ads, you're probably not short on opinions—you're short on clarity. In this episode, we cut through the noise and reveal why most remodelers are asking the wrong question entirely. This isn't about choosing a platform. It's about understanding how homeowners actually make their buying decisions and how you use both platforms to create predictable, controllable lead flow instead of reacting month after month....
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If you're a remodeling company owner trying to decide between Google Ads and Facebook Ads, you're probably not short on opinions—you're short on clarity. In this episode, we cut through the noise and reveal why most remodelers are asking the wrong question entirely. This isn't about choosing a platform. It's about understanding how homeowners actually make their buying decisions and how you use both platforms to create predictable, controllable lead flow instead of reacting month after month....
From Trades to Tech: James Hatfield on AI, Video & Remote Tools for Contractors
The Digital Remodeler
41 minutes
3 months ago
From Trades to Tech: James Hatfield on AI, Video & Remote Tools for Contractors
In this episode of The Digital Remodeler Podcast, Carl Willis sits down with James Hatfield, Chief Revenue Officer at LiveSwitch, to unpack one of the most inspiring journeys in construction tech—from house painting and blue-collar grit to AI-driven platforms that are redefining job site management. James shares his evolution from running a residential painting company to building and scaling tech startups that solve real-world problems for contractors. Learn how LiveSwitch emerged as a game...
The Digital Remodeler
If you're a remodeling company owner trying to decide between Google Ads and Facebook Ads, you're probably not short on opinions—you're short on clarity. In this episode, we cut through the noise and reveal why most remodelers are asking the wrong question entirely. This isn't about choosing a platform. It's about understanding how homeowners actually make their buying decisions and how you use both platforms to create predictable, controllable lead flow instead of reacting month after month....
