Shoppers are now mandating convenient experiences from retailers - quick delivery turnaround times, free and easy returns, the ability to shop at every touchpoint while also expecting engaging, entertaining and tangible interactions with brands. Yahoo will discuss the need for brands and retailers to adapt their strategies to account for these new ways of shopping - blending their in-store, online and on-the-go environments in immersive, daring, and unexpected ways. In collaboration with Yahoo, featuring, Carina Moran, Head of Strategy, Yahoo UK.
Hosted on Acast. See acast.com/privacy for more information.
