Marketing to engineers is not the same as marketing to general B2B buyers. In this Marketing to Engineers webinar, Shift ONE’s CEO Dylan Kohlstädt unpacks exactly how technical buyers think, research, and make decisions. If you’re serious about marketing to engineers in industrial, manufacturing, or technical sectors, this session is for you. In this webinar, you’ll learn how to: Understand engineers: Why engineers prioritise data, facts, performance, and measurable results over flashy campa...
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Marketing to engineers is not the same as marketing to general B2B buyers. In this Marketing to Engineers webinar, Shift ONE’s CEO Dylan Kohlstädt unpacks exactly how technical buyers think, research, and make decisions. If you’re serious about marketing to engineers in industrial, manufacturing, or technical sectors, this session is for you. In this webinar, you’ll learn how to: Understand engineers: Why engineers prioritise data, facts, performance, and measurable results over flashy campa...
Small Business Development and Creating Successful Businesses | Sibusiso Raphekwane
The Dylan Kohlstadt Show
42 minutes
1 year ago
Small Business Development and Creating Successful Businesses | Sibusiso Raphekwane
"The best investment you can make is an investment in yourself. The more you learn, the more you'll earn." - Warren Buffett I had the privilege of interviewing Sibusiso Raphekwane, the CEO and founder of The Transformation Legacy. We spoke about the world of small business development and the importance of transformation in the entrepreneurial journey. Busi shared her wealth of knowledge and experience in helping small businesses thrive and create a lasting impact. Watch this episode to le...
The Dylan Kohlstadt Show
Marketing to engineers is not the same as marketing to general B2B buyers. In this Marketing to Engineers webinar, Shift ONE’s CEO Dylan Kohlstädt unpacks exactly how technical buyers think, research, and make decisions. If you’re serious about marketing to engineers in industrial, manufacturing, or technical sectors, this session is for you. In this webinar, you’ll learn how to: Understand engineers: Why engineers prioritise data, facts, performance, and measurable results over flashy campa...
