In this episode, Vikram Saxena continues his conversation with Mark Ripley, diving deeper into the real-world impact of PIM and MDM—this time focusing on the unique challenges faced by power tools and construction brands managing large, complex product catalogs.

They discuss the transition from spreadsheets to structured systems, the role of AI in automating data management, and why architectural decisions can make or break your PIM implementation. From managing supplier data to overcoming resistance to change, this episode is packed with practical advice for businesses looking to scale operations with cleaner, smarter data.

What you’ll learn:

• Why weights, dimensions, and specs matter more than you think

• How to balance governance and practicality in your data ops

• Where AI can help—and where human oversight is still key

• What to consider when migrating data into a PIM

• Common mistakes to avoid in taxonomy and supplier data

• How to drive successful change across teams

🎙️ Hosted by Vikram Saxena, Founder & CEO of BetterCommerce

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#PIM #MDM #DataManagement #PowerTools #eCommerce #AIinPIM #DataGovernance #ProductInformation #DigitalTransformation #B2BeCommerce #BetterCommerce