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The EdTech Sales Playbook
Nicolas Sosa
4 episodes
13 hours ago

I’ve spent a long time obsessed with one question:

“What REALLY separates top EdTech reps from everyone else?”

When I started, there was no roadmap — just trial, error, and a lot of “figure it out.”

But the game changed when I started learning directly from:

  •  Reps who consistently crushed quota

  •  Educators who shared what actually builds trust

  •  Leaders who knew how to create real impact

I realized something important:

The best EdTech sellers don’t just sell.

They understand schools. They understand people. They understand why this work matters.

So I’m putting everything I’ve learned — and the voices of others who’ve done it — into one place.

⸻

🎙️ The EdTech Sales Playbook

What to expect:

  •  Real talk on what works (and what doesn’t)

  •  Guest speakers every episode

  •  The actual mindset + strategies behind sustainable success

Show more...
Business
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All content for The EdTech Sales Playbook is the property of Nicolas Sosa and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

I’ve spent a long time obsessed with one question:

“What REALLY separates top EdTech reps from everyone else?”

When I started, there was no roadmap — just trial, error, and a lot of “figure it out.”

But the game changed when I started learning directly from:

  •  Reps who consistently crushed quota

  •  Educators who shared what actually builds trust

  •  Leaders who knew how to create real impact

I realized something important:

The best EdTech sellers don’t just sell.

They understand schools. They understand people. They understand why this work matters.

So I’m putting everything I’ve learned — and the voices of others who’ve done it — into one place.

⸻

🎙️ The EdTech Sales Playbook

What to expect:

  •  Real talk on what works (and what doesn’t)

  •  Guest speakers every episode

  •  The actual mindset + strategies behind sustainable success

Show more...
Business
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#1 Having a Bad Year in EdTech Sales, Working for a Start-up, and Classroom to Sales.
The EdTech Sales Playbook
23 minutes 57 seconds
1 month ago
#1 Having a Bad Year in EdTech Sales, Working for a Start-up, and Classroom to Sales.

Kristina Mitchell discusses her transition from the education sector to sales, highlighting the stark differences in how knowledge is valued in both fields. She reflects on the challenges of leaving a familiar environment and the realization that in sales, outcomes take precedence over academic credentials.

takeaways

  • A significant transition can bruise one's ego.
  • In education, knowledge is paramount; in sales, it's outcomes.
  • The shift from education to sales requires a mindset change.
  • Personal growth often comes from uncomfortable transitions.
  • Sales success is measured by results, not degrees.
  • Leaving education can lead to a realization of value differences.
  • Ego can be challenged when moving to a new field.
  • Understanding the importance of outcomes is crucial in sales.
  • The education system focuses on knowledge transfer.
  • Sales requires a different skill set than teaching.
The EdTech Sales Playbook

I’ve spent a long time obsessed with one question:

“What REALLY separates top EdTech reps from everyone else?”

When I started, there was no roadmap — just trial, error, and a lot of “figure it out.”

But the game changed when I started learning directly from:

  •  Reps who consistently crushed quota

  •  Educators who shared what actually builds trust

  •  Leaders who knew how to create real impact

I realized something important:

The best EdTech sellers don’t just sell.

They understand schools. They understand people. They understand why this work matters.

So I’m putting everything I’ve learned — and the voices of others who’ve done it — into one place.

⸻

🎙️ The EdTech Sales Playbook

What to expect:

  •  Real talk on what works (and what doesn’t)

  •  Guest speakers every episode

  •  The actual mindset + strategies behind sustainable success