If you don’t know your true Cost-Per-VOB, Cost-Per-Admit, or ROI by channel, you’re making high-stakes decisions in the dark. In this episode of The elev8.io Podcast, Founder & CEO Gary Garth breaks down the Behavioral Health Growth ROI Calculator, a free tool designed specifically for #BehavioralHealthFacilities and addiction treatment providers.
Gary walks through how treatment centers can plug in real data (program type, level of care, census, leads, and admissions funnel metrics) to turn messy reports into a clear picture of patient acquisition ROI. You’ll learn how to benchmark your results against industry standards, identify which marketing channels (SEO, Google Ads, directories, BD) are actually performing, and see exactly how much revenue is being left on the table each month.
He also explains the three core growth drivers behind every successful behavioral health marketing strategy: lead generation, lead qualification, and admissions performance, and how small improvements in each can translate into significant, measurable revenue growth without doubling your ad spend.
Stay tuned until the end to hear how to save your calculations, compare month-over-month results, and use the calculator to hold agencies and internal teams accountable with real numbers—not guesses.
🚀 Key Topics / Timestamps
00:00 – Why behavioral health centers need ROI clarity
01:45 – Introducing the Behavioral Health Growth ROI Calculator
02:35 – The 3 core growth drivers behind patient acquisition
04:05 – Data sources, dashboards, and marketing inputs
07:50 – Walkthrough: SUD residential program example
09:10 – Why state, location, and payer mix change the math15:05 – Census, conversion rates, and “money left on the table”
25:10 – Saving scenarios and using the calculator for accountability
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🎧 Podcast Platforms:
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360° Patient Acquisition Solutions For Behavioral Health Centers
getpatients@elev8.io
#BehavioralHealthMarketing #AddictionTreatmentGrowth #BehavioralHealthMarketing #FullCensusStrategy #HealthcareLeadership #BehavioralHealthPodcast