In this week's episode, Laura welcomes New York-based Pilates instructor Kira Lamb for a conversation about building a sustainable teaching practice rooted in classical methodology. Kira shares her journey from ballet dancer to creating the viral Contrology Freak Challenge, and offers practical wisdom on navigating the early years of teaching without burning out. The conversation explores the distinction between Pilates as a workout versus Pilates as a method, and how to create a practice that attracts like-minded clients. With 23 years of teaching experience, Kira emphasizes the power of repetition, teaching fundamentals deeply, and the necessity of adaptability as an entrepreneur in the fitness landscape.