Summary

In this episode, Jorian Hoover, a fundraising consultant, shares insights on the fundraising process for startups. He emphasizes the importance of founders taking charge of their fundraising efforts, preparing thoroughly, and understanding their readiness to raise capital. The conversation covers common mistakes, building a strong investor list, crafting an effective pitch deck, and navigating the fundraising timeline. Jorian also discusses valuation strategies and shares a success story from a client who effectively raised capital.