All high performing men and women struggle to transfer the high performing traits into at least one other area of life. The CEO who is 50lbs overweight. The dynamic team builder who is on the brink of divorce. Part and parcel to success is the dichotomy of a driven personality and focus that becomes a hurdle in other areas of life.  But what if you could take what made you successful in one area and learn to transfer that success into other areas without sitting around and talking about your feelings? That’s where ABA or applied behavioral analysis comes in.  Join host Steve Cutler, The Executive Fitness Coach and CEO of EVOLVE International as he discusses how high performing men and women can make drastic changes in life by applying a system of behavior change rooted in measurable and visible change.  In this episode Steve and behavioral change expert Sarah Welsh discuss why ABA is a more impactful and more practical approach for high performers, why most people misunderstand the science of motivation and how you can start a process of lasting change today.  Sarah Welsh is a Board Certified Behavior Analyst based in Columbus, OH, who helps high-performing individuals build lasting systems for success in health, business, and personal growth. She’s worked with former professional athletes, executive teams, founders, lawyers, and medical professionals to create lasting behavior change and consistency in their daily lives. Excited about an analytic approach to personal development, she uses her AMMI framework - Assess, Monitor, Manage, and Identify. Sarah helps clients break down their habits, analyze the systems maintaining their behavior, and rebuild them intentionally. Her work bridges behavioral science with real-world performance, teaching people how to think like a behavior analyst in their own lives so they continue leveling up long after coaching ends.   Connect with Sarah:   Web: www.catalystbehaviorproject.com    IG: https://www.instagram.com/sarahwelshbehavior/   LinkedIn: https://www.linkedin.com/in/sarah-welsh-a403a531a/   Follow Us! Newsletter Instagram  X    The Evolved Man is produced by Steve Cutler and EVOLVE International, LLC, all rights reserved.    This podcast is for entertainment purposes only.    Always consult with a qualified medical professional before starting, changing or adjusting any exercise, health or nutrition protocols.