How do you effectively bring prospects into your sales funnel and convert them? Many marketers lean into complex storytelling, but that can be overwhelming to prospects who you're just starting to get to know. To better align your sales and marketing strategies, try thinking of your initial marketing as an invitation. You wouldn't want to overwhelm your guests with every little event detail. You would tell them a select few that they need to know and then let them decide whether to come...
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How do you effectively bring prospects into your sales funnel and convert them? Many marketers lean into complex storytelling, but that can be overwhelming to prospects who you're just starting to get to know. To better align your sales and marketing strategies, try thinking of your initial marketing as an invitation. You wouldn't want to overwhelm your guests with every little event detail. You would tell them a select few that they need to know and then let them decide whether to come...
Anton Dobrzhanskiy & Miro Putkonen | AI Sales Revolution
The Evolved Sales Leader
37 minutes
2 years ago
Anton Dobrzhanskiy & Miro Putkonen | AI Sales Revolution
As a sales leader, you’re sure to have heard a comment or two about the possibility of artificial intelligence (AI) taking over the workforce – and possibly the world. Whether there’s truth to those comments or not, one thing is certain: AI is rapidly advancing. To keep up with its ever-changing capabilities, business development professionals are going to have to, well, keep up. On this episode of The Evolved Sales Leader, Anton Dobrzhanskiy and Miro Putkonen, founders of Finland-based...
The Evolved Sales Leader
How do you effectively bring prospects into your sales funnel and convert them? Many marketers lean into complex storytelling, but that can be overwhelming to prospects who you're just starting to get to know. To better align your sales and marketing strategies, try thinking of your initial marketing as an invitation. You wouldn't want to overwhelm your guests with every little event detail. You would tell them a select few that they need to know and then let them decide whether to come...
