Want a quick estimate of how much your business is worth?
With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business.
You might be surprised by how much you can get for it: https://flippa.com/exit
--
Are you building a business to own a job, or are you building an asset to sell? In this episode, Steve McGarry sits down with Chris Hallberg, Founder of Business Sergeant and an expert EOS Implementer, to dismantle the complexities of exiting a business.
Chris shares his personal journey from law enforcement to entrepreneurship, revealing the expensive mistakes he made during his first "fast and furious" exit. We dive deep into tactical preparation for a sale, including how to remove the "owner dependency" trap, the importance of business operating systems in driving up multiples, and how to navigate the ruthless "Fish and Chip" negotiation tactics used by buyers.
Whether you are looking to sell in 12 months or 10 years, this episode provides the blueprint for building a company that attracts top-tier buyers and maximum valuation.
In this episode, we cover:
--
Chris Hallberg is a high-energy entrepreneurial coach, facilitator, and Founder of GoExpand, an officially licensed EOS execution platform, dedicated to helping leadership teams build clarity, accountability, and healthy growth. As a seasoned Certified EOS Implementer®, Chris brings over a decade of full-time EOS experience working with companies across industries to align vision with execution and drive transformative results. Known for his direct yet kind communication style and practical mindset, he has helped more than 100 leadership teams foster world-class cultures and achieve measurable success. Chris blends disciplined operating system implementation with a people-first approach that empowers leaders to get what they want from their business and have fun doing it.
Websites - https://bizsgt.com/
- https://goexpand.com/
LinkedIn - https://www.linkedin.com/in/chris-hallberg-01516315/
--
Timestamps:
(00:24) – From Uniform to Suit: Chris’s transition from Military Police and Sheriff Deputy to high-growth entrepreneur.
(01:42) – The "Expedient" Exit Mistake: Why selling too fast cost Chris a fortune (and how to avoid it).
(03:31) – Golden Handcuffs: How to structure your leadership team so the business survives without you.
(07:14) – The "Fish and Chip" Model: Understanding the brutal reality of due diligence and last-minute price chiseling.
(10:23) – Timing the Market: Assessing trends (like AI) to know when your industry valuation has peaked.
(14:19) – Leadership Red Flags: Why "warm and fuzzy" leadership fails during the cold scrutiny of investment bankers.
(20:49) – Driving Valuation with EOS: How installing a Business Operating System can double or triple your multiple.
25:28 – The Transparency Dilemma: How to tell your team you are selling without causing a panic (The "Growth Capital" script).
(29:08) – The Halo Effect: Why hiring veterans and Special Ops leaders can transform your civilian workforce.
--
The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/
All content for The Exit - Presented By Flippa is the property of The Exit - Presented By Flippa and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Want a quick estimate of how much your business is worth?
With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business.
You might be surprised by how much you can get for it: https://flippa.com/exit
--
Are you building a business to own a job, or are you building an asset to sell? In this episode, Steve McGarry sits down with Chris Hallberg, Founder of Business Sergeant and an expert EOS Implementer, to dismantle the complexities of exiting a business.
Chris shares his personal journey from law enforcement to entrepreneurship, revealing the expensive mistakes he made during his first "fast and furious" exit. We dive deep into tactical preparation for a sale, including how to remove the "owner dependency" trap, the importance of business operating systems in driving up multiples, and how to navigate the ruthless "Fish and Chip" negotiation tactics used by buyers.
Whether you are looking to sell in 12 months or 10 years, this episode provides the blueprint for building a company that attracts top-tier buyers and maximum valuation.
In this episode, we cover:
--
Chris Hallberg is a high-energy entrepreneurial coach, facilitator, and Founder of GoExpand, an officially licensed EOS execution platform, dedicated to helping leadership teams build clarity, accountability, and healthy growth. As a seasoned Certified EOS Implementer®, Chris brings over a decade of full-time EOS experience working with companies across industries to align vision with execution and drive transformative results. Known for his direct yet kind communication style and practical mindset, he has helped more than 100 leadership teams foster world-class cultures and achieve measurable success. Chris blends disciplined operating system implementation with a people-first approach that empowers leaders to get what they want from their business and have fun doing it.
Websites - https://bizsgt.com/
- https://goexpand.com/
LinkedIn - https://www.linkedin.com/in/chris-hallberg-01516315/
--
Timestamps:
(00:24) – From Uniform to Suit: Chris’s transition from Military Police and Sheriff Deputy to high-growth entrepreneur.
(01:42) – The "Expedient" Exit Mistake: Why selling too fast cost Chris a fortune (and how to avoid it).
(03:31) – Golden Handcuffs: How to structure your leadership team so the business survives without you.
(07:14) – The "Fish and Chip" Model: Understanding the brutal reality of due diligence and last-minute price chiseling.
(10:23) – Timing the Market: Assessing trends (like AI) to know when your industry valuation has peaked.
(14:19) – Leadership Red Flags: Why "warm and fuzzy" leadership fails during the cold scrutiny of investment bankers.
(20:49) – Driving Valuation with EOS: How installing a Business Operating System can double or triple your multiple.
25:28 – The Transparency Dilemma: How to tell your team you are selling without causing a panic (The "Growth Capital" script).
(29:08) – The Halo Effect: Why hiring veterans and Special Ops leaders can transform your civilian workforce.
--
The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/
De-Risk, Delegate, and Deliver a Great Exit: How Certified Exit Planner Julie Keyes Helps Founders Sell Smart
The Exit - Presented By Flippa
27 minutes 47 seconds
2 months ago
De-Risk, Delegate, and Deliver a Great Exit: How Certified Exit Planner Julie Keyes Helps Founders Sell Smart
De-Risk, Delegate, and Deliver a Great Exit: How Certified Exit Planner Julie Keyes Helps Founders Sell Smart
Business Valuation Text Ad:
Want a quick estimate of how much your business is worth?
With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business.
You might be surprised by how much you can get for it: https://flippa.com/exit
--
In this episode of The Exit, Steve welcomes Julie Keyes, a serial entrepreneur turned Certified Exit Planner and faculty member at the Exit Planning Institute (EPI). Julie shares how her own difficult exit nearly two decades ago inspired her to guide business owners toward smoother, more profitable transitions.
Julie breaks down exit preparedness into two core pillars: owner readiness and business readiness. She stresses that true readiness starts long before a sale: owners must update legal, tax, and estate plans, and ensure their personal finances and mindset are aligned with life after the exit. On the business side, she focuses on transferability, decentralizing the owner’s role, building strong teams, and creating a company that can thrive without its founder.
Julie also discusses timing the sale, navigating the “five Ds” (death, divorce, disagreement, disability, and distress), and structuring negotiations with the help of skilled M&A advisors. Her message is clear: “Don’t wait for an offer to learn what your business is worth.” This episode is a practical masterclass on planning early, reducing risk, and protecting your life’s work.
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Julie Keyes is the founder and owner of KeyeStrategies, an advisory firm helping entrepreneurs build enterprise value and prepare for successful business transitions. A lifelong entrepreneur turned Certified Exit Planning and Value Growth Adviser, Julie brings firsthand experience from starting, growing, and selling multiple companies. Recognized twice as EPI’s “Thought Leader of the Year,” she’s a national speaker, faculty member for the CEPA Program, and author of Poised for Exit: A Woman Entrepreneur’s Guide to Business Transition.
LinkedIn - https://www.linkedin.com/in/juliekeyes/
Website - https://keyestrategies.com/
Podcast - https://keyestrategies.com/podcast/
--
The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/
The Exit - Presented By Flippa
Want a quick estimate of how much your business is worth?
With our free valuation calculator, answer a few questions about your business, and you’ll get an immediate estimate of the value of your business.
You might be surprised by how much you can get for it: https://flippa.com/exit
--
Are you building a business to own a job, or are you building an asset to sell? In this episode, Steve McGarry sits down with Chris Hallberg, Founder of Business Sergeant and an expert EOS Implementer, to dismantle the complexities of exiting a business.
Chris shares his personal journey from law enforcement to entrepreneurship, revealing the expensive mistakes he made during his first "fast and furious" exit. We dive deep into tactical preparation for a sale, including how to remove the "owner dependency" trap, the importance of business operating systems in driving up multiples, and how to navigate the ruthless "Fish and Chip" negotiation tactics used by buyers.
Whether you are looking to sell in 12 months or 10 years, this episode provides the blueprint for building a company that attracts top-tier buyers and maximum valuation.
In this episode, we cover:
--
Chris Hallberg is a high-energy entrepreneurial coach, facilitator, and Founder of GoExpand, an officially licensed EOS execution platform, dedicated to helping leadership teams build clarity, accountability, and healthy growth. As a seasoned Certified EOS Implementer®, Chris brings over a decade of full-time EOS experience working with companies across industries to align vision with execution and drive transformative results. Known for his direct yet kind communication style and practical mindset, he has helped more than 100 leadership teams foster world-class cultures and achieve measurable success. Chris blends disciplined operating system implementation with a people-first approach that empowers leaders to get what they want from their business and have fun doing it.
Websites - https://bizsgt.com/
- https://goexpand.com/
LinkedIn - https://www.linkedin.com/in/chris-hallberg-01516315/
--
Timestamps:
(00:24) – From Uniform to Suit: Chris’s transition from Military Police and Sheriff Deputy to high-growth entrepreneur.
(01:42) – The "Expedient" Exit Mistake: Why selling too fast cost Chris a fortune (and how to avoid it).
(03:31) – Golden Handcuffs: How to structure your leadership team so the business survives without you.
(07:14) – The "Fish and Chip" Model: Understanding the brutal reality of due diligence and last-minute price chiseling.
(10:23) – Timing the Market: Assessing trends (like AI) to know when your industry valuation has peaked.
(14:19) – Leadership Red Flags: Why "warm and fuzzy" leadership fails during the cold scrutiny of investment bankers.
(20:49) – Driving Valuation with EOS: How installing a Business Operating System can double or triple your multiple.
25:28 – The Transparency Dilemma: How to tell your team you are selling without causing a panic (The "Growth Capital" script).
(29:08) – The Halo Effect: Why hiring veterans and Special Ops leaders can transform your civilian workforce.
--
The Exit—Presented By Flippa: A 30-minute podcast featuring expert entrepreneurs who have been there and done it. The Exit talks to operators who have bought and sold a business. You’ll learn how they did it, why they did it, and get exposure to the world of exits, a world occupied by a small few, but accessible to many. To listen to the podcast or get daily listing updates, click on flippa.com/the-exit-podcast/
