Joyce Marter didn’t just build a therapy business—she survived betrayal, took on millions in debt, and still managed a seven-figure exit. In this episode, she gets brutally honest about the moment her co-founder quit by email (and CC’d the staff), how she rebuilt from financial rock bottom, and the mindset shifts that helped her turn chaos into a multimillion-dollar win. If you've ever felt like you're drowning while everyone else thinks you're thriving—this one’s for you.   Chapters: 01:22 – Building a Therapy Empire with $50003:44 – Scaling Fast… and Falling into Cashflow Hell07:02 – The Shocking Co-Founder Exit (via Email!)09:15 – Half the Staff Walks Out — Now What?11:00 – Asking for Help and Facing the Truth12:30 – “Your Business Is Worth Seven Figures”14:05 – Restructuring: The Office Manager Problem15:44 – Mindset Work and the Power of Meditation17:10 – Using Therapy Tools to Fix Financial Trauma18:56 – Scarcity Mindset Rooted in Family History21:00 – The Road to Exit: Vision Boards and Vetting Buyers23:08 – Rejecting the Sexiest Deal (and Why It Paid Off)25:20 – Three Paydays: Equity, Rollovers, and More26:56 – Refusing Last-Minute Terms — Even at 7 Figures29:10 – How to Truly Shift Your Financial Mindset32:00 – Why Money Is About Flow, Not Fear34:18 – Intergenerational Financial Trauma is Real36:00 – Final Advice and How to Learn from Joyce