This week Vincent speaks with Nick Carey, from Green Meadows. The Carey family have been farming in Taranaki for 120 years. But in 2012 they stepped into the unknown, launching a butchery and an online store to take their grass-fed Angus beef directly to the public. Ten years on, that online store is thriving but Green Meadows is also now in major supermarkets, exported to Singapore and the Pacific Islands and experimenting with new flavours and product, in partnership with chef Michael van de Elzen.