How Africa's Fastest Growing Company is Helping Retailers Grow

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The Flip

The Flip Media

95 episodes

3 weeks ago

The Flip is an editorial-style podcast exploring contextually relevant insights from entrepreneurs and investors changing the status quo in Africa. The name The Flip comes from the opportunity to flip the script – question some of the pervasive narratives on entrepreneurship, challenge the ubiquity of Silicon Valley thought leadership, and champion the entrepreneurs building a future inspired by Africa. Produced and hosted by Johannesburg-based entrepreneur and American expat Justin Norman. Sayo Folawiyo is the executive producer and b-mic.

All content for The Flip is the property of The Flip Media and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Entrepreneurship

Technology,

Business

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How Africa's Fastest Growing Company is Helping Retailers Grow

The Flip

6 minutes

1 year ago

How Africa's Fastest Growing Company is Helping Retailers Grow

Small retailers in Nigeria power the economy. But they’re going through some tough times. Devaluation, food inflation, and overall poor economic conditions have made it especially hard for these small businesses to operate.

To better understand how retail works, and how these small businesses can grow, we hit the streets of Lagos with Deepankar Rustagi, CEO of OmniRetail.

OmniRetail was ranked Africa's #1 Fastest Growing Company in 2024 by Financial Times.

In this episode, Deepankar explains small retailers' working capital challenges and how OmniRetail is helping them grow their business by turning over their inventory faster.

00:00 - Intro
01:00 - Working capital
02:08 - Faster inventory turnover
02:48 - Lack of credit
03:39 - Understanding consumer demand
04:57 - Building a Systematically Important Platform

Read more from Deepankar - Rethinking Metrics in B2B Commerce: https://theflip.africa/newsletter/rethinking-metrics-in-b2b-ecommerce
Learn more about OmniRetail here: https://omniretail.africa

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