Creating the Costa Experience at Home with Mark Cumming, Head of FMCG UK&I at Costa Coffee

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The FMCG Podcast

Consumer Hub

57 episodes

1 week ago

This is The FMCG Podcast, where we speak with the UK’s most talented Marketing, Innovation and Sales experts and Industry Insight leaders. Expect real conversations on all things food and drink, advice on how to cope with the ups and downs of the fast-paced FMCG sector, and tips on how to build and shape your career. You’ll be inspired to step out of your comfort zone, develop your leadership skills and make sure that you reach your full professional potential. Enjoy!

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Careers

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Creating the Costa Experience at Home with Mark Cumming, Head of FMCG UK&I at Costa Coffee - Episode Thirty Four

The FMCG Podcast

36 minutes 48 seconds

2 years ago

Creating the Costa Experience at Home with Mark Cumming, Head of FMCG UK&I at Costa Coffee - Episode Thirty Four

In this podcast, we're speaking with Mark Cumming, Head of FMCG UK&I at Costa Coffee. Mark takes us through the challenges and opportunities of taking a QSR brand into a take-home product, how to land new launches in retailers with impact, and what makes impactful brand activations with grocers.

Mark began his career at ACNielsen, giving him a really good platform to springboard his career when taking that step onto in-house FMCG brands with Coca-Cola. Working through various different roles across Category, Brand, Innovation and Commercial up to Director level before moving over to Costa as Head of FMCG UK and Ireland.

Watch the podcast on YouTube or listen on your favourite podcasting platform to unlock these insights. https://podcasters.spotify.com/pod/show/thefmcgpodcast

Are you a food or drink brand currently struggling with any hires? Whether you're a start-up, SME or Blue-chip, we can help with that. Consumer Hub recruits commercial roles for consumer businesses. Drop Richard a note at richard@consumerhub.uk or LinkedIn to find out more https://www.linkedin.com/in/richardbennigsen/