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Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff.
System1's Andrew Tindall on myths and truths in modern advertising
The Fold
34 minutes
2 months ago
System1's Andrew Tindall on myths and truths in modern advertising
Andrew Tindall and System1 have assembled some of the most massive and comprehensive databases of advertising effectiveness, running the gamut from creative to medium. Tindall joins Duncan Greive on The Fold, in partnership with JCDecaux, to discuss the story all that research tells.
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Fold
Conversations about the intersections of media, culture and technology in New Zealand, hosted by Duncan Greive, founder of The Spinoff.
