This week we, together with Michael Augustine from Westernacher, explore the critical role of yard management in connecting warehousing and transportation. Michael shares benefits of digitization, challenges faced without proper yard systems, AI use cases, and future trends.
Michael has a deep expertise in supply chain execution, site logistics, and port operations. Throughout his career, he has combined process analysis, strategic advisory, and solution design to deliver measurable impact for clients worldwide.
At Westernacher, Michael leads global strategy, business development, and go-to-market activities for SAP Yard Logistics, playing a pivotal role in shaping and expanding this market with particular success in the U.S. and Canada. His leadership spans from solution architecture and project management to strategic advisory, ensuring seamless delivery of complex supply chain initiatives across industries.
Beyond his SAP focus, Michael served on the Executive Board of Westernacher’s Consulting Division in 2021–2022, strengthening his perspective on organizational leadership and consulting excellence.
Recognized for his forward-thinking approach, Michael brings not only extensive experience but also the ability to anticipate market shifts and translate them into actionable strategies. He is a trusted partner for organizations seeking to innovate, optimize, and future-proof their supply chain operations.
Richard Howells has been working in the Supply Chain Management and Manufacturing space for over 30 years. He is responsible for driving the thought leadership and awareness of SAP’s ERP, Finance, and Supply Chain solutions and is an active writer, podcaster, and thought leader on the topics of supply chain, Industry 4.0, digitization, and sustainability.
Westernacher: https://westernacher.com
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