We’re the team behind Conversion, a GAIN specialist, the leading CRO agency helping brands like Microsoft, Meta, Domino’s, and more make serious improvements through experimentation.
We’re the team behind Conversion, a GAIN specialist, the leading CRO agency helping brands like Microsoft, Meta, Domino’s, and more make serious improvements through experimentation.
You can find the full transcript for this episode and video here.
Is perfect testing slowing down your business?
In this episode, James Flory breaks down the difference between pragmatic and purist approaches to experimentation and why focusing on speed, context, and decision-making matters more than statistical perfection.
Discover how to select the optimal testing method, foster organizational buy-in, and identify your “killer test” that drives tangible impact.
Topics covered:
Featuring: James Flory
Host: Matt Wright
Head to conversion.com to find out more!
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