This week we’re joined by David Weaver, an accomplished consultant for FranChoice and the president of Franchise Your Freedom. As the name of his organization would suggest, David is a lifelong advocate for the power of franchising and the independence that the business model can bring.   Over his career, he has helped over 150 business owners spread their entrepreneurial dreams through over 200 individual franchise locations and continues to work with entrepreneurs in realizing their franchising potential.   We wanted to speak with David about what’s hot in franchising right now. That means the kinds of questions that new franchisees should be asking their franchisor, what kind of risks can be associated with the business model, and how the pandemic has elevated the opportunity found within specific segments.  To keep your finger on the beating pulse of franchising, sign up for our newsletter at global-franchise.com, subscribe to our definitive magazine, and join the conversation with our experts today on LinkedIn, Twitter and Facebook. Ⓛ https://www.linkedin.com/company/global-franchise/ ⓣ https://twitter.com/globalfranmag ⓕ https://www.facebook.com/globalfranchisemag/ This episode of The Global Franchise Podcast is brought to you by Location Bank. Are customers struggling to find you? Is the competition getting the first-found advantage? Tired of being beaten to the punch? Good news! Location Bank can help. Create one version of the digital truth, engage with customers, track key digital performance metrics and boost digital visibility across your whole franchise network from one platform. Be found with Location Bank.