How to Analyze Google's SERP Like Grow and Convert: The Secret to Content That Ranks

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The Grow and Convert Marketing Show

Benji Hyam and Devesh Khanal

55 episodes

2 weeks ago

We share our thoughts and ideas on how to grow a business.

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We share our thoughts and ideas on how to grow a business.

Marketing

Business,

Entrepreneurship

How to Analyze Google's SERP Like Grow and Convert: The Secret to Content That Ranks

The Grow and Convert Marketing Show

43 minutes

8 months ago

How to Analyze Google's SERP Like Grow and Convert: The Secret to Content That Ranks

In this episode of the Grow and Convert Marketing Show, Devesh and Benji break down their proven SERP analysis framework - the process they use for clients to identify high-converting content opportunities.

Watch as they analyze real SERP examples for AI writing tools keywords, revealing:

How to determine if a keyword is worth targeting
The difference between category and jobs-to-be-done keywords from a SERP perspective
How to spot opportunities in mixed-intent SERPs
When to create one piece vs. multiple pieces for similar keywords
Why high search volume doesn't always equal high priority
How to use SERP analysis to rank

Whether you're creating content for clients or your own business, this practical walkthrough shows you how to create content that actually ranks and converts.

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Read our blog post on SERP analysis: https://www.growandconvert.com/seo/ho...