Learn how to homestead, homeschool, and live self-sufficiently with educator and animal scientist Kody Hanner. Real talk, real skills, and the common sense our culture’s been missing.
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Learn how to homestead, homeschool, and live self-sufficiently with educator and animal scientist Kody Hanner. Real talk, real skills, and the common sense our culture’s been missing.
How to Sell Farm-Raised Meat Online (and Actually Make a Profit)
The Homestead Education
1 hour 4 minutes
2 weeks ago
How to Sell Farm-Raised Meat Online (and Actually Make a Profit)
In this episode, Kody chats with Katie Olthoff, co-founder of Chop Local and Chop Local University, about helping farmers sell meat directly to consumers in today’s market. Katie shares how she transitioned from teaching elementary school in rural Iowa to building an online farmers' market that connects producers with buyers nationwide. Together, they unpack the difference between custom-exempt and retail meat sales, how inspection laws affect shipping, and why clear pricing and education are key to building trust with customers. Katie also shares insights on simplifying online sales, using email marketing instead of relying on social media, and creative strategies for selling the lesser-known cuts that often sit in farmers’ freezers.
Episode Links
Chop Local Website: https://choplocal.com/
Chop Local University: https://www.choplocaluniversity.com/
Facebook: https://www.facebook.com/choplocalmeat
YouTube: https://www.youtube.com/@choplocal
Podcast: Meat Success
Kody Links
Website: https://www.thehomesteadeducation.com/
Shop Curriculum: https://www.thehomesteadeducation.com/shop
Speaking Events: https://www.thehomesteadeducation.com/events
Facebook: https://www.facebook.com/thehomesteadeducation
Instagram: https://www.instagram.com/homestead_education
Watch episode on YouTube: https://www.youtube.com/@homesteadeducation
The Homestead Education
Learn how to homestead, homeschool, and live self-sufficiently with educator and animal scientist Kody Hanner. Real talk, real skills, and the common sense our culture’s been missing.
