This month we sit down with Will Briggs, Senior Vice President of Channel Sales - US,  as he shares exactly what it means to sell through the channel, the origin story of the howling at Arctic Wolf, and so much more!

Will Briggs brings over a decade of experience in technology and security sales with a focus on strategic channel program development, distribution, and partner relationships and profitability. As SVP of Global Channels, Will leads our go-to-market alignment and operational efficiencies with our EMEA and ANZ Channel efforts. He also has responsibility for the channel strategy, vision, and execution of the Arctic Wolf Partner Program globally.

Will oversaw Arctic Wolf's transition to a 100 percent channel go-to-market strategy, and along with his dedicated channel sales and marketing team, Will launched the Arctic Wolf Partner Portal and the Arctic Wolf On-Demand Training Program. Prior to Arctic Wolf, Will specialized in growing the channel business with top partners at Code42, Dell EMC and Compellent Technologies. Will holds a Bachelor's degree in Finance from the University of Kansas and is driven and passionate about continuous growth and development.

Interested in running with the pack? Explore careers at Arctic Wolf—one of the fastest-growing and exciting cybersecurity companies in the world, to learn about how you can join our Pack, create impact, and influence what’s next in security operations.  

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Thanks for listening! HOWL!