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The Hyperengage Podcast
Hyperengage Inc
159 episodes
5 days ago
The Hyperengage podcast is a weekly, interview-style podcast series uncovering bits of knowledge from some of the greatest minds in tech. We unearth the how's, why’s, and what's that drive the tech of today. Want to join in as a guest, drop an email at podcast@hyperengage.io
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Entrepreneurship
Business
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All content for The Hyperengage Podcast is the property of Hyperengage Inc and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Hyperengage podcast is a weekly, interview-style podcast series uncovering bits of knowledge from some of the greatest minds in tech. We unearth the how's, why’s, and what's that drive the tech of today. Want to join in as a guest, drop an email at podcast@hyperengage.io
Show more...
Entrepreneurship
Business
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Ep #157: From Spray-and-Pray to Predictive Sales ft. Viktoria Izdebska (Founder, Octrace)
The Hyperengage Podcast
33 minutes 27 seconds
1 month ago
Ep #157: From Spray-and-Pray to Predictive Sales ft. Viktoria Izdebska (Founder, Octrace)

Join Adil Saleh and Viktoria Izdebska, Founder of Octrace, on this episode of the Hyperengage Podcast as they unpack how predictive intelligence is reshaping modern sales. Viktoria shares how Octrace helps companies move beyond “spray and pray” outreach by using data-driven signals to predict when prospects are ready to buy.

They discuss the evolution of outbound in the age of AI, why timing now matters more than volume, and how Octrace’s models combine CRM data, macro shifts, and trigger events to deliver 6× stronger performance. Viktoria also explains how her lean team uses AI agents internally to stay fast and efficient, the importance of hiring generalists over pedigrees, and why the real SaaS moat is shifting from technology to data and distribution.

From enterprise sales to predictive GTM motion, this conversation is a masterclass for founders and GTM leaders navigating the new era of AI-powered growth.

The Hyperengage Podcast
The Hyperengage podcast is a weekly, interview-style podcast series uncovering bits of knowledge from some of the greatest minds in tech. We unearth the how's, why’s, and what's that drive the tech of today. Want to join in as a guest, drop an email at podcast@hyperengage.io