This episode was originally recorded as an Instagram live, where I discuss the good and the bad of current marketing trends, including advice on how you can showcase your authentic voice.

In this episode, we speak about:

• Trends Caela sees in social media marketing - the positive and negative aspects of them
• What providing value actually means
• How to use controversial takes and posts in a smart way
• Caela’s thoughts on sharing how much money you make on social media
• Using Reels in a way that fits your brand and your messaging

Connect with Caela Benson:

Instagram: @caela.benson

Book a 1:1 Connection Call: https://calendly.com/caela-benson/coffeconnect