A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.
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A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.
Process-Driven Profit: SOPs That Power a Healthy Design Business with Brooke Stoll
The Interior Collective
1 hour 2 minutes 2 seconds
1 month ago
Process-Driven Profit: SOPs That Power a Healthy Design Business with Brooke Stoll
Season 7 of The Interior Collective Podcast is brought to you by Materio.This episode is brought to you in partnership with Loloi.An operating system built specifically for design projects—from start to finish. That’s what Materio is.From concept to handoff, client billing to procurement—it’s one connected workflow. Try it for free.It’s intuitive. It’s fast. The Interior Collective listeners get 50% off their first month. Just head to getmaterio.com to claim the offer.
Subscribe now at patreon.com/theinteriorcollective
Welcome back to The Interior Collective. I’m your host, Anastasia Casey, and today’s guest is no stranger to the show—Brooke Stoll is back, and this time we’re going deep on one of the most powerful tools a designer can have in their business: SOPs. That’s right—standard operating procedures might not sound glamorous, but they’re the key to building a design firm that runs smoothly, scales intentionally, and actually gives you your time back.
If you caught our episode with Brooke and Renee from Tandem earlier this season, you already know that Brooke is a systems genius with nearly a decade of experience helping interior designers streamline their operations and scale without the chaos. Today, she’s walking us through exactly what an SOP is, how it can reduce mistakes, increase profitability, and create consistency both for your team and your clients.
Whether you're just starting to document your processes or you’ve got a whole Google Drive full of half-finished systems, Brooke shares where to begin and how to approach SOPs in a way that actually supports creativity instead of stifling it. Plus, we’re sharing a behind-the-scenes look at our collaborative product, the Interior Design Process Outline, and how it’s designed to help you build your SOP library one phase at a time.
The Interior Collective
A podcast for the business of beautiful living presented by IDCO Studio. The Interior Collective is equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice from experts you already trust. Our star-studded lineup features industry-renowned names such as Amber Lewis, Heidi Callier, Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Carley Summers, Gail Davis, Lindsey Borchard, Lauren Liess, Light & Dwell, Victoria Sass, Megan Grehl and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.
