🎙️ Episode 5: Business Models for Inverted Products – Security, Identity & Trust at Scale 🎙️In this episode of Inverted Product Management Podcast, hosts Dana, Dario, Tom, and special guest Mark Risher explore the complex business models behind security and identity products—where success often means nothing happens.From startups to global platforms, the conversation dives into:✅ The tension between speed and security in early-stage companies✅ Why naive implementations of 2FA and identity can backfire✅ How trust, privacy, and user friction shape product adoption✅ Flat pricing vs. per-user models—and the hidden costs of scale✅ The challenge of aligning growth and security teams in large organizations✅ Real-world stories of breaches, misconfigurations, and the cost of prevention

Whether you're building a consumer app, managing enterprise security, or navigating identity infrastructure, this episode offers practical insights and strategic frameworks for inverted PMs working at the intersection of safety and scale.

🎙️ Subscribe for more deep dives into the world of inverted product management!🔗 Join the conversation in the Inverted Product Management community on LinkedIn.Inverted PM LinkedIn Group: https://www.linkedin.com/groups/12902712/

This episode's special guest is Mark Risher: https://www.linkedin.com/in/mrisher/ from Outgoing: https://www.linkedin.com/company/out-going/

Music by: BensoundLicense code: KQNVJHTWQEBEDSEA