
From ranch kid to 600+ units — this is the story of grit, resilience, and rebuilding after tragedy.
In this episode, Leo sits down with Joe Rinderknecht, co-founder of Cowboy Capital and Upgrade Partners Capital. Joe grew up ranching in rural Idaho before breaking generational expectations and building a real estate portfolio of more than 600 multifamily units across the Midwest and Texas.
Joe shares how tragedy reshaped his life, how he rebuilt from nothing, the brutal value-add deal that nearly took him out, and the mindset that carried him through the darkest seasons. This is one of the most raw and inspiring stories we’ve had on the show.
What you’ll learn in this episode:
• How Joe went from ranch life to multifamily ownership• The mindset shift that helped him overcome generational limitations• How one tragic accident changed his life forever• The value-add project that nearly broke him• How he manages stress, burnout, and family life• Why execution matters more than perfect decision-making• How he built a lean, highly effective real estate team• The mission behind Tiny’s Tribe and how he helps families in crisis
Connect with Joe:Website & Newsletter: www.cowboycapital.usFree eBook: https://offer.fundraisecapital.co/free-ebook/YouTube: https://www.youtube.com/channel/UC2fHkPIsNqOAwifn7jbG5SwLinkedIn: https://www.linkedin.com/in/joerinderknecht/
Connect with Leo:LinkedIn: https://www.linkedin.com/in/leo-young/Instagram: https://www.instagram.com/leoyoungrealestate/Investor Call: https://tidycal.com/leoyoungrealestate/investor-alignment-call
Disclaimer:This episode is for educational and entertainment purposes only. Nothing shared is financial, legal, or tax advice. Always consult licensed professionals before making investment decisions.