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The LeanScale Podcast
Anthony Enrico
57 episodes
1 day ago
We talk about all things RevOps
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Management
Business
RSS
All content for The LeanScale Podcast is the property of Anthony Enrico and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We talk about all things RevOps
Show more...
Management
Business
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Why Your GTM Strategy Is Broken—And How AI Can Fix It
The LeanScale Podcast
56 minutes 59 seconds
1 month ago
Why Your GTM Strategy Is Broken—And How AI Can Fix It

Join Anthony and Neel Kamal from BoostUp.ai and AdamX for a deep dive into the trenches of GTM and the revolutionary potential of AI. Neel shares the journey of building AdamX, an AI-first company born directly from the GTM struggles and insights gained from BoostUp.AI is like inventing fire—it's not just about the raw power, but about building the "pan" to truly leverage it. We explore why even the best products don't always achieve 100% conversion and how critical it is to understand how your buyers perceive your solution, especially in high-value B2B sales where committees and multiple personas are involved.Discover how a downturn in 2020 (remote meetings, falling conversion rates) and the advent of ChatGPT in 2022-2023 sparked intense "brain sessions" that led to the creation of AdamX in 2024. This conversation is a raw look at the relentless effort and strategic pivots required to build truly impactful technology from the ground up, driven by the real pains of CROs, CMOs, and CEOs.Tune in to learn how AI is not just a tool, but a paradigm shift that demands a fundamental rethinking of GTM strategy and buyer engagement.#AIFirst #GTMLandscape #RevOps #SalesStrategy #B2BTech #StartupJourney #AIInnovation #ProductBuilding #FounderLife #ChatGPT #ConversionRates #BuyerJourney #SaaS #Leadership #LeanScale #NeelKamal #BoostUpAI #AdamX

The LeanScale Podcast
We talk about all things RevOps