In this episode, together with Maitane Zarate, we dive deep into the truth behind work ethic.
We unpack what it quietly reveals about who you are, how you show up, and the kind of opportunities you attract.
We explore the skills you actually need if you want to start a business and collaborate with different types of people, and why building something of your own begins with building the right mindset first.
Maitane is a multidisciplinary creative and founder of Noom Studio, a boutique creative content studio helping lifestyle and wellbeing brands grow through intentional, human-centered storytelling.
She’s also a wellness facilitator and host of The Growth Lab Podcast, where she guides people in finding clarity, alignment, and the courage to design life on their own terms.
Together, we unpack:
What your work ethic says about your identity and your future
The essential interpersonal skills every founder needs
How to attract aligned opportunities instead of constantly chasing them
The mindset shifts that help you start and sustain your own business
Why personal growth and self-awareness matter just as much as strategy
Maitane’s world lives at the intersection of creativity, strategy, and self-development, and this conversation blends all three.
If you’re ready to understand yourself more deeply, refine how you work, and build the foundation to create something of your own, this episode is for you.
Connect with Maitane on Instagram: @thegrowthlab_ & @maitaneezarate