Tim Davidson didn’t become LinkedIn famous by playing it safe. He became unforgettable by leaning into his quirks: slicing fruit on video, wearing loud shirts, and lugging cardboard signs to B2B events. What started as scrappy experiments turned into a personal brand moat that now fuels his consultancy, B2B Riz. It wasn’t overnight success. Tim failed three times at LinkedIn before finding traction in 2021 by going all-in on consistency. From there, he began borrowing ideas from TikTok and In...
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Tim Davidson didn’t become LinkedIn famous by playing it safe. He became unforgettable by leaning into his quirks: slicing fruit on video, wearing loud shirts, and lugging cardboard signs to B2B events. What started as scrappy experiments turned into a personal brand moat that now fuels his consultancy, B2B Riz. It wasn’t overnight success. Tim failed three times at LinkedIn before finding traction in 2021 by going all-in on consistency. From there, he began borrowing ideas from TikTok and In...
Turning Existential Dread into Comedy, Community & Therapy with Blame it On Marketing
The Linkedin Famous Podcast
49 minutes
4 months ago
Turning Existential Dread into Comedy, Community & Therapy with Blame it On Marketing
Two fractional CMOs and hosts of the podcast Blame it on Marketing—Emma Davies and Ruta Sudmantaite—explain how their meme-heavy side-podcast became an unlimited content engine for LinkedIn, keeping them top-of-feed even when inspiration runs dry. Then they fire shots: in its “current form,” LinkedIn is flat-out “overrated” and bloated with gimmicks like ebook-bait and engagement pods. They argue the platform is sliding into pay-to-play territory—boost-posts inflate reach, videos need ad spen...
The Linkedin Famous Podcast
Tim Davidson didn’t become LinkedIn famous by playing it safe. He became unforgettable by leaning into his quirks: slicing fruit on video, wearing loud shirts, and lugging cardboard signs to B2B events. What started as scrappy experiments turned into a personal brand moat that now fuels his consultancy, B2B Riz. It wasn’t overnight success. Tim failed three times at LinkedIn before finding traction in 2021 by going all-in on consistency. From there, he began borrowing ideas from TikTok and In...
