Facing outdated systems and growing demands, Pabst turned to Prism to streamline everything from artist discovery and internal communication to financial reporting, offer generation, and show settlement. Prism’s dynamic, ever-evolving platform has empowered Pabst to reduce errors, save money, and make smarter, data-driven decisions. As early adopters of Prism's Insights tool, Pabst helped pioneer a new standard for industry transparency and ticketing analysis. The conversation also explores the implications of all-in ticket pricing, the challenges of scalping, and concludes with a forward-looking discussion on how AI and Prism can continue to transform the live entertainment business.

(00:04) -- Matt’s Background, The Pabst Theater Group, and how Prism has been essential for their operation + the evolution of the tech over the years.

(25:35) -- Pabst Theatre Group was one of the first promoters to sign up for Insights beta and they've been power users ever since, Matt deep dives on why he thinks is a game-changing tool to both mitigate risk on shows and discovering the best before anyone else.

(45:00) -- The Matts discuss the future potential of AI and how Prism + AI could give promoters superpowers.

(59:02) -- We wrap up by discussing the controversial All-In Ticketing legislation. Matt B shares his perspective on its impact—the good, the bad, and the ugly—and ultimately weighs in on whether it’s a net positive for the industry.

You can also find the full case study here!