In this episode of The Luxury of Choice, host Steve Vaughan and guests Christian Walter and Jonathan Slasinski discuss the essential needs and expectations of customers in the laboratory equipment sector. They explore the importance of understanding customer workflows, the value of face-to-face interactions in building trust, and the role of emotional intelligence in sales. The conversation emphasizes the need for salespeople to prioritize customer needs over upselling and to foster long-term...
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In this episode of The Luxury of Choice, host Steve Vaughan and guests Christian Walter and Jonathan Slasinski discuss the essential needs and expectations of customers in the laboratory equipment sector. They explore the importance of understanding customer workflows, the value of face-to-face interactions in building trust, and the role of emotional intelligence in sales. The conversation emphasizes the need for salespeople to prioritize customer needs over upselling and to foster long-term...
Let us know your thoughts on this episode! In this week's show Steve Vaughan is joined by two of his sales training colleagues, Pru Layton and Jayne Green. Having competition in technical B2B sales is inevitable and part of the job; however it is also good news! The team discuss why having competition helps you "sharpen the saw" and why competition doesn't necessarily mean another supplier. Steve Vaughan, Jonathan Cooper, Pru Layton, Christian Walter, Pascal le Floche and Jayne Green ...
The Luxury Of Choice - Sales Skills Podcast
In this episode of The Luxury of Choice, host Steve Vaughan and guests Christian Walter and Jonathan Slasinski discuss the essential needs and expectations of customers in the laboratory equipment sector. They explore the importance of understanding customer workflows, the value of face-to-face interactions in building trust, and the role of emotional intelligence in sales. The conversation emphasizes the need for salespeople to prioritize customer needs over upselling and to foster long-term...
