How Tech Startups Can Get Media Coverage In the Vicious World of Tech PR with Nesh Pillay, Press Pillay

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The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams

Bruce Chen

36 episodes

2 days ago

This podcast is the founder's cheat code to understand marketing beyond unexplainable jargon. We talk about marketing as a strategic function and how it makes a true impact on an early-stage startup. We don't just cover pure marketing, we also cover how marketing works with other startup functions such as sales, operations, product and more. We also do interviews with other startup founders and talk all things marketing, business and growth. If you're a founder, this is the podcast you have been waiting for. No fluff. Just value.

Entrepreneurship

Business

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Entrepreneurship

Business

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How Tech Startups Can Get Media Coverage In the Vicious World of Tech PR with Nesh Pillay, Press Pillay

The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams

36 minutes 22 seconds

4 years ago

How Tech Startups Can Get Media Coverage In the Vicious World of Tech PR with Nesh Pillay, Press Pillay

Bill gates, unstealable bikes, and false narratives about oneself as an entrepreneur. In this episode, Bruce has on Entrepreneur, Storyteller, and Strategic Marketer...Nesh Pillay! The Founder, the Robinhood of PR in the startup world, Nesh comes on this episode to build the business case for something that is oft disregarded in the tech startup world: PR. How do you get media coverage? How do you continue to educate and set expectations with founders that their baby (product) may not be something that the world wants to hear about? How do you convince boards and directors that getting more press and investing on PR is the BEST choice?