Home
Categories
EXPLORE
True Crime
Comedy
Society & Culture
Business
History
Sports
Technology
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts124/v4/81/d3/b3/81d3b3b5-a6a1-83de-864d-7e3cd2919463/mza_5380663548966313589.jpg/600x600bb.jpg
The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams
Bruce Chen
36 episodes
1 month ago
This podcast is the founder's cheat code to understand marketing beyond unexplainable jargon. We talk about marketing as a strategic function and how it makes a true impact on an early-stage startup. We don't just cover pure marketing, we also cover how marketing works with other startup functions such as sales, operations, product and more. We also do interviews with other startup founders and talk all things marketing, business and growth. If you're a founder, this is the podcast you have been waiting for. No fluff. Just value.
Show more...
Entrepreneurship
Business
RSS
All content for The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams is the property of Bruce Chen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast is the founder's cheat code to understand marketing beyond unexplainable jargon. We talk about marketing as a strategic function and how it makes a true impact on an early-stage startup. We don't just cover pure marketing, we also cover how marketing works with other startup functions such as sales, operations, product and more. We also do interviews with other startup founders and talk all things marketing, business and growth. If you're a founder, this is the podcast you have been waiting for. No fluff. Just value.
Show more...
Entrepreneurship
Business
https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded400/9748598/9748598-1602958417148-ac17468fd5564.jpg
The Case For An MBA As a Founder with Kait M. Stephens, CEO of Brij
The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams
41 minutes 38 seconds
4 years ago
The Case For An MBA As a Founder with Kait M. Stephens, CEO of Brij

Brij is a software platform that powers one-touch registration & reorder to connect brands to their customers with the simple scan of a QR code. You would think it is started by some e-commerce nerd on YouTube or maybe even a college drop out, but nope! 

In today's episode I sit down with Kait Stephens, CEO of Brij. She (gasp) went to college and didn't drop out (double gasp)? More than that, in fact. She went to Harvard for her MBA, with a specific mindset and idea to come out better equipped to become a startup founder. 

With a background in PE and Wallstreet, and a Harvard pedigree, Kait brings firepower and a unique mindset to Foundering (yes that's now a thing). I loved this conversation as it touched on many topics including:

  • The value of an MBA, even as Elon and Jack Ma are hating on it
  • The value of a network, even if you don't have an MBA
  • How to recruit talent for startups in a very specific, targeted manner



The Makeshift CMO: Marketing, Growth & Business Podcast For Early Stage Founders & Teams
This podcast is the founder's cheat code to understand marketing beyond unexplainable jargon. We talk about marketing as a strategic function and how it makes a true impact on an early-stage startup. We don't just cover pure marketing, we also cover how marketing works with other startup functions such as sales, operations, product and more. We also do interviews with other startup founders and talk all things marketing, business and growth. If you're a founder, this is the podcast you have been waiting for. No fluff. Just value.