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The Manager's Playbook
The Manager's Playbook
179 episodes
3 days ago
Hosted by Mauricio Ruiz, a music industry executive of 15 years, The Manager's Playbook is your essential podcast for insights into the music industry. Whether you're an artist, aspiring manager, music industry professional, or just passionate about the behind-the-scenes of the music business, this podcast is for you. Mauricio brings you in-depth interviews with top artist managers, entertainment lawyers, and other industry execs. Each episode is packed with valuable tips, real-world experiences, and expert advice to help you navigate the complexities of the music business.
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All content for The Manager's Playbook is the property of The Manager's Playbook and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hosted by Mauricio Ruiz, a music industry executive of 15 years, The Manager's Playbook is your essential podcast for insights into the music industry. Whether you're an artist, aspiring manager, music industry professional, or just passionate about the behind-the-scenes of the music business, this podcast is for you. Mauricio brings you in-depth interviews with top artist managers, entertainment lawyers, and other industry execs. Each episode is packed with valuable tips, real-world experiences, and expert advice to help you navigate the complexities of the music business.
Show more...
Music
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The Manager’s Playbook 043: Nic D – 1.5B Streams, Independence, Content Strategy, Streaming Revenue, Mindset, No Label, No Manager & The New Music Business Model
The Manager's Playbook
2 hours 9 minutes 10 seconds
2 weeks ago
The Manager’s Playbook 043: Nic D – 1.5B Streams, Independence, Content Strategy, Streaming Revenue, Mindset, No Label, No Manager & The New Music Business Model

What if you built a billion-stream music career, without a label, manager, or industry connections?

That’s exactly what Nic D did. From Culpeper, Virginia, he turned $250-per-song releases and short-form content into a thriving independent business, all while staying self-managed and completely in control.

In this episode, Nic breaks down his entire system, from how he budgets every release to how he uses content as his live show. He shares how discipline, data, and mindset turned his catalog into consistent streaming income and freedom on his own terms.

We talk about:
- Building a profitable indie music model from scratch
- How to release a song with $250 and break even from streams
- Turning short-form content into real audience growth
- Mindset, self-mastery, and creative consistency
- Building community instead of chasing playlists

Whether you’re an independent artist, music manager, or entrepreneur, this conversation breaks down what it really takes to win without the machine.

This isn’t luck. It’s leverage.
It’s the new blueprint for independence.

Simply put, a conversation like this doesn't come cheap.


Watch the full episode on YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@managersplaybook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

New episodes drop Tuesdays @ 10am ET

The Manager's Playbook
Hosted by Mauricio Ruiz, a music industry executive of 15 years, The Manager's Playbook is your essential podcast for insights into the music industry. Whether you're an artist, aspiring manager, music industry professional, or just passionate about the behind-the-scenes of the music business, this podcast is for you. Mauricio brings you in-depth interviews with top artist managers, entertainment lawyers, and other industry execs. Each episode is packed with valuable tips, real-world experiences, and expert advice to help you navigate the complexities of the music business.