How did Duolingo turn language learning into an addictive, billion-dollar business? In this episode of The Marketing Blueprint, we uncover the secrets behind Duolingo’s viral marketing, gamification tactics, and genius monetization strategy. From the relentless Duolingo Owl to the power of streaks, discover how this brand keeps millions engaged daily. But is gamification enough, or does Duolingo risk prioritizing habits over real learning? Tune in to find out!